STEPS TO A SUCCESSFUL LETTER WRITING

RE-ENROLLMENT PROGRAM:

1. MAKE UP A LIST:

Have your secretary (or better yet help him) develop a list of dropped members.

· Go over it carefully! Check for deceased members or members who have moved away.

· Look up addresses in the phone book.

2. MAKE TWO MOTIONS:

· Make a motion at an Aerie meeting to waive the re-enrollment fee for a month or two. This means you will charge them only a years dues and not the extra fee of $5 or so. This will make it a bargain to re-enroll.

· Make another motion to pre-approve the list of dropped members that you have made above. This will guarantee that the dropped member will be accepted back into the order.

3. WRITE THE LETTER:

· Use your Aerie letterhead. If you don’t have one, make one up!

· Proof it over carefully! Make it personalized to your Aerie!

· Have a member who knows this person, write a personal note on it. Something like “Jim, we really miss your jokes down here!”

· Sign it!

4. MAILING IT:

· Include a stamped self addressed envelope with the letter

· Include a re-enrollment blank that is already filled out with the amounts and name of that person. (We work on these after Aerie meeting nights with a drink or two….. sometimes three…:>:>:>)

5. FOLLOW UP:

· After one week, call the dropped member. Did he get the mailing? Would you like him to have you stop by and pick it up?

· If he says he no longer wants to join, ask why? Be ready to refute his concerns.

GOOD LUCK!